Welcome to this special microsite for members of the Print Buyers International / Boston Print Buyers community. We're a proud sponsor of Margie Dana's "Print Tips" e-newsletter – and strongly support print education for marketers, designers, purchasing agents, and production managers.
A Special Message
With the way the economy is right now, you are under extraordinary pressure to save your organization money . . . while at the same time keep current customers, find new ones (and, of course, all the while make sure you keep your own job).
Today, your company's investment in marketing and print HAS to be more effective -- not only does it need to be produced cost-effectively, it's got to achieve its marketing objectives of engaging your target audience and motivating them to respond to your offer (at a time when your audience, too, is more distracted than ever by the current economic climate).
And you are probably working with fewer internal resources and support than ever before . . .
Concord Litho can help by providing the ideas, manufacturing know-how, and resources you need to achieve your marketing goals and better ROI on your print investment . . .
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high-volume ink-jet personalization, segmentation, and addressing to make your next marketing campaign more relevant, trackable (and cost-effective),
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clever formats designed to help you combat postal increases, and interactive devices like Peel-n-Reveal, die-cut shapes, and scented varnish that can break through the clutter and boost response (or the ROI of your product launch),
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eco-friendly production choices (Green Printing Options program) that can help your company reduce its impact on the environment and meet your sustainability goals,
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special bundled kitting services for Point-of-Purchase signage and marketing kits for quick service restaurants and financial institutions, and
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ongoing free educational resources -- “Idea Kits,” seminars, fact sheets and more to keep you informed of new products, printing techniques and marketing ideas that’ll help your company achieve its goals.
Are you looking to print green? Combat the recent postal increases? Boost response with engagement devices like Peel-n-Reveal?
Helpful links:
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Scented Varnish Gallery (nontoxic, available in 1,000 scents; amazing response rates) |
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Equipment List (PDF) |
