Rufus (above) is our scented varnish spokespuppy. He is a happy puppy because he smells like chocolate, not puppy. Woof.
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Pickle-Scented Shrek' Wins Top Honors
January
2009 – Concord Litho took home three prizes at the annual Printing
Industries of New England Awards of Excellence ceremony recently,
including a crystal Pinnacle for a kids Valentine’s Day card project
featuring the DreamWorks character Shrek, who – thanks to a clear
coat of scented varnish – smells like dill pickles.
Read
article
Concord Litho was the first official sheetfed and web printing test site for the application of microencapsulated Scentisphere™ scented varnishes, far superior to old scratch-n-sniff technology.
Studies show that scented ads yield higher response versus identical unscented ads. Now you can leverage a wide range of scents — from springtime grass to hot apple pie — to engage your target audience on a whole new level.
Our Printing With Scented Varnish Idea Kit includes:
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10 Things You Need to Know About Scented Varnish |
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Mini-Catalog of 1,000+ Available Scents |
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fact sheet: Why Microencapsulated Varnish is So Different |
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The Many Moods of Scents: A Marketer's Guide |
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Award-winning scented varnish production samples |
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A varnish drawdown in a popular scent |
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Resources on scent marketing & more! |
Concord Litho has been successfully printing with scented varnishes for five years, from high-end fragrance samples, to product launches featuring new scents and flavors, to greeting cards and custom gift wrap. Our customers are achieving up to 24% response with these new varnishes!
See some samples here or read about a high-profile project for TV Guide here. We also won a printing excellence award for a chocolate-scented Charlie and the Chocolate Factory DVD insert that smelled good enough to eat!
For
your FREE Printing with Scented Varnish Idea
Kit fill in this request form or email
scents@concordlitho.com
today.
